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Old November 12th, 2009, 10:23 AM   #1 (permalink)
Worn Id Worn Id is offline
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Question Pricing??

Now that we have a new machine, we are looking at updating our embroidery pricing... not to mention we have not changed it in over a year. What kind of formulas are you guys using?? Do you charge by the stitch or by the size of the stitchout?? We have a company that we used to use as a guideline adn they went from stitch count to size... on a current job that I am working on it is over 14,000 stitches but quite small, by the old pricing it would be roughly $12 each, with the new size pricing, it is only $7.25. I can't see it making sense to loose $5.00 on each item!! Any ideas???

Laurie
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Old November 12th, 2009, 10:31 AM   #2 (permalink)
SkyLinePrints SkyLinePrints is offline
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Default Re: Pricing??

i've tried several different methods but it always comes back to stitch count. your machine speed is based on stitch count which equates to production time. productino time is what you need to cover in my opinion since its your highest expense (in most cases) which is why it always comes back to stitch count.

my .02 :-)
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Old November 12th, 2009, 10:32 AM   #3 (permalink)
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Default Re: Pricing??

Thanks Nathan!
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Old November 12th, 2009, 02:58 PM   #4 (permalink)
Robert Young Robert Young is offline
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Default Re: Pricing??

I agree, stitchcount still drives pricing for profit. Time is money as they say and that is where your time is. I can see where digitizing could be priced differently based on time and degree of difficulty, but not actual embroidery production. Do you also charge extra for applique, 3D foam or anything else that is just not plain standard embroidery?
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Old November 12th, 2009, 06:26 PM   #5 (permalink)
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Default Re: Pricing??

Thanks Robert!

Actually no, we do nothing but standard embroidery at the moment, although with our nw maching we have the capability to do more including Applique. I think we realize we will need to definatly charge more then.

We actually did stick with stitchcount to determine customer cost. Making sure we were competive but not cutting our own throats!

Have a great day!

Laurie
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Old November 12th, 2009, 10:06 PM   #6 (permalink)
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Default Re: Pricing??

the us is insane for pricing.
mind you i have 100 heads and alot of orders and i still make a bundle

the going rate is about 1$ per thousand if its a high stitchcount u budge to maybe 60-75
if its a good customer u come down a bit,
all depends on the size of the job.

but start at 1$ per k and than go from there

if your going to lose a job go 70cents per k

money is money
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Old November 13th, 2009, 11:23 AM   #7 (permalink)
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Default Re: Pricing??

Thanks!

We did start at $1/1,000 and then came down .10 at particular price breaks... keeping it competive!

Laurie
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Old November 13th, 2009, 03:44 PM   #8 (permalink)
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Default Re: Pricing??

wow, in the San Antonio market going rate is 40cents per thousand! And some places will go as low as 25cents to keep a client! no joke.
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Old November 13th, 2009, 06:22 PM   #9 (permalink)
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Default Re: Pricing??

Holy cow!! Thanks insane!!

Glad it works for you!
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Old November 14th, 2009, 04:17 AM   #10 (permalink)
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Default Re: Pricing??

I read that and almost cry... 1$ per 1000st.. for embroidery. There, in Ukraine, the best price - 0.20-0.25$ per 1000st.
Actually is better to order embroidery in Ukraine and sell it in USA...
If I was taking 1$ per 1000st - I would be a millionare...
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